We recently had the privilege of interviewing Pranali Dhamankar, a seasoned wellness coach and laughter guide, and the Founder of Pranavi Connect. With experience in the wellness industry, she empowers individuals and organizations to prioritize holistic well-being by utilizing her expertise in laughter yoga.
Specializing in laughter yoga, Pranali brings a fresh approach to corporate wellness, aiming to create a positive workplace environment. From small startups to large corporations, she has witnessed how laughter enhances team dynamics, boosts morale, and fosters well-being.
With Pranavi Connect, Pranali is building more than just being an event manager; her business stands as a catalyst for building strong connections. In this insightful interview, Pranali shares her visions of wellness and well-being, the goals of her business, and how she is positioning her brand to flourish.
On Being An Efficient Leader
We started the interview by asking, “Could you describe your career journey and the pivotal experiences that shaped your path to becoming a leader in your industry?”
Pranali Dhamankar shared, “My career journey is one marked by a passion for fostering connections, creating exceptional experiences, and promoting wellness. My path to becoming a leader in the industry has been shaped by several pivotal experiences:
My entrepreneurial spirit led me to establish Pranavi Connect, an organization dedicated to creating meaningful connections and delivering outstanding event experiences. As a Wellness Coach and Laughter Yoga Expert in Dubai, I promote wellness professionally and personally. My expertise in orchestrating memorable events has established me as a respected leader in the industry, earning acclaim from clients and peers.”
“My leadership journey has been characterized by a commitment to continuous learning and growth. I actively seek out opportunities to expand my knowledge and skills, staying abreast of industry trends and best practices to ensure that Pranavi Connect remains at the forefront of innovation and excellence.
Overall, my career journey reflects my unwavering dedication to fostering connections, promoting wellness, and delivering exceptional experiences. My leadership in the industry is a testament to my vision, passion, and commitment to making a positive impact in the lives of others.” She added.
Evolving Business Priorities
We were intrigued to learn how Pranali Dhamankar has adapted her business strategies to the latest market changes. So, we asked, “As your company has grown and faced various challenges, how has your original vision evolved to meet these changes?”
Pranali Dhamankar replied, “As Pranavi Connect has navigated through growth and encountered diverse challenges, our original vision has evolved to adapt to these changes while staying true to our core values. Here’s how our vision has evolved:
- Expanded Scope: Our original focus was on building connections and delivering outstanding event experiences. Now, we provide holistic solutions in wellness, education, and corporate fields to meet client requirements.
- Emphasis on Flexibility: In response to the dynamic nature of the industry and demands, we have embraced a flexible approach to our vision to adapt to industry changes and market demands, enabling us to adjust strategies and remain agile.
- Innovation and Adaptation: We prioritize innovation and creativity, continuously exploring new technologies and trends to improve our services and adapt to changing landscapes.
- Commitment to Sustainability: As our company has grown, so has our commitment to sustainability and social responsibility. Environmental stewardship and community engagement are prioritized in our operations.
Overall, while our original vision provided a strong foundation, it has evolved and adapted to meet the changing needs of our clients, the industry, and the world at large. By remaining flexible, innovative, and committed to our core values, we continue to strive towards our mission of creating meaningful connections and delivering exceptional experiences.”
An Untapped Potential
Eager to learn about an emerging trend that Pranali Dhamankar believes is the next big thing, we asked, “Looking at the horizon, which emerging trend do you believe is undervalued but will significantly impact your industry in the next few years?”
Pranali Dhamankar responded, “As we gaze towards the horizon, one emerging trend that I believe is undervalued but will significantly impact our industry in the next few years is the intersection of technology and experiential marketing.
While technology has already played a significant role in shaping the event and marketing landscape, its potential to revolutionize experiential marketing is still largely untapped. With advancements in augmented reality (AR), virtual reality (VR), artificial intelligence (AI), and immersive technologies, we have the opportunity to create highly engaging and interactive experiences that blur the lines between physical and digital realms.”
Pranali Dhamankar added, “AI technology can enhance sensory experiences, create personalized interactions, and extend event reach. It promotes brand awareness, engagement, and loyalty by creating powerful moments that bridge the gap between online and offline experiences, fostering genuine connections.
I believe harnessing the full potential of technology in experiential marketing will be crucial in shaping the future of our industry. Embracing this trend and utilizing technology to create meaningful, immersive experiences will ensure success in a constantly evolving landscape.”
An Unmet Market Need, we asked Pranali Dhamankar
We further asked, “Was there a specific moment when you identified an unmet need in the market that inspired you to start your venture? How did you turn that idea into reality?”
Pranali Dhamankar added, “The idea for starting Pranavi Connect stemmed from a culmination of experiences rather than a specific moment. Throughout my career in event management and wellness coaching, I observed a recurring theme: there was a growing demand for holistic event experiences that went beyond mere logistics to foster genuine connections and promote well-being.
As I delved deeper into the industry, I realized that there was an unmet need for a comprehensive solution that integrated event management with wellness services. Traditional event planning often overlooked the importance of attendee well-being and engagement, focusing solely on logistics and execution. I saw an opportunity to fill this gap by offering a holistic approach to event experiences that prioritized both physical and emotional well-being.
Today, Pranavi Connect stands as a testament to the power of identifying unmet needs in the market and turning innovative ideas into reality. Our journey continues as we strive to push the boundaries of event experiences and wellness services, making a positive impact on individuals and organizations alike.”
Assessing The Right Strategy
To learn more about how Pranali Dhamankar monitors the market trends and ensures crafting the right strategy, we inquired, “In the transforming environment of your industry, how do you assess when it’s time to pivot your strategy versus when to stay the course?”
“Assessing when to pivot your strategy versus when to stay the course in a transforming industry requires a combination of careful analysis, flexibility, and a deep understanding of market dynamics. Ultimately, the decision to pivot your strategy or stay the course should be guided by a thorough analysis of market dynamics, performance metrics, and long-term objectives, combined with a willingness to adapt to change and seize new opportunities.” Pranali shared.
Setting Pranavi Connect Apart
With so many players in your field, how does your service offering distinguish itself? Could you share the inspiration behind one of your key services?
Pranali Dhamankar shared, “In a crowded field, Pranavi Connect distinguishes itself through its unique blend of event management expertise and holistic wellness services. While many players in the industry focus solely on logistical aspects of events, we go beyond the conventional approach by integrating wellness principles into every aspect of our service offering. This holistic approach sets us apart and allows us to deliver exceptional experiences that prioritize both physical and emotional well-being.
One of our key services that exemplifies this approach is our ‘Mindful Meetings’ program. Inspired by the growing demand for wellness-focused events and the need for more mindful approaches to business gatherings, we developed this program to infuse mindfulness practices into corporate meetings and conferences.”
Pranali Dhamankar further added, “The inspiration behind ‘Mindful Meetings’ stemmed from a recognition of the stress and burnout that often accompanies corporate events, as well as the increasing awareness of the benefits of mindfulness in reducing stress and enhancing productivity. We saw an opportunity to address this need by offering a unique service that combines the logistical expertise of event management with mindfulness techniques to create more engaging, impactful, and wellness-oriented meetings.”
Incorporating Core Principles
Sustainability and social responsibility are critical in the current business world. We asked, “How have you integrated these principles into the fabric of your company, and why do you think it’s essential for your sector?”
Pranali Dhamankar said, “We believe that integrating sustainability and social responsibility into our business practices is not only the right thing to do but also essential for our sector. Events can have a significant environmental and social impact, from resource consumption and waste generation to community engagement and inclusivity. By adopting sustainable practices and promoting social responsibility, we can minimize negative impacts, foster positive change, and lead by example in our industry.
Ultimately, by prioritizing sustainability and social responsibility, we not only benefit the planet and society but also enhance our brand reputation, attract socially conscious clients, and create long-term value for our stakeholders.”
Impact Of Technology: Reshaping Businesses
Fast-paced digital transformations are redefining the way businesses work. So, we asked, “How is technology playing a role in helping your company move forward?”
“Technology plays a crucial role in helping Pranavi Connect move forward by enhancing our efficiency, expanding our reach, and enriching the experiences we create.
Overall, technology serves as a catalyst for innovation and growth at Pranavi Connect, enabling us to deliver exceptional event experiences, stay ahead of industry trends, and adapt to the evolving needs of our clients and attendees. By embracing technology as a strategic enabler, we continue to push the boundaries of what’s possible in event management and create memorable moments that leave a lasting impact.” She replied.
Emerging Amidst Uncertainties
Lastly, we inquired, “As we look into the future, faced with both opportunities and uncertainties, how are you positioning your company to not just survive but flourish?”
“As we navigate the opportunities and uncertainties of the future, Pranavi Connect is positioning itself to not just survive but flourish by focusing on innovation, agility, resilience, diversifying offerings, investing in talent, staying customer-centric, and fostering strategic partnerships. By remaining proactive, adaptable, and customer-focused, we are confident in our ability not only to survive but to flourish in the face of uncertainty.” Pranali concluded.
Follow Pranali Dhamankar on LinkedIn.
Find Pranavi Connect on LinkedIn and visit their website https://www.pranaviconnect.com
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