We recently interviewed Ilyas Mohammed, Chief Operating Officer at AmiViz. This company is the first B2B marketplace focused on the Cyber security industry. He has been in the industry for quite a long time now and is an expert after being associated with different technology companies. When it comes to his work, Ilyas Mohammed is quite enthusiastic and majorly aims to get his job done before anything. With his keen insight into the IT industry and the GCC market, he is an excellent mentor too. Let’s learn more about Ilyas Mohammed and his journey through this interview below.
Start Of The Journey
We started the interview by asking, “Which career path led you to where you are today?”
Ilyas Mohammed shared, “In 1991, after completing my studies, I started working with a technology company as a Sales Executive selling Personal Computers. And since then, I have been associated with the technology industry. Over the years, I have worked with various technology companies and grown from strength to strength.
Today, I lead the Middle East region’s first enterprise B2B marketplace for cybersecurity, AmiViz, from the front as the Chief Operating Officer. The proudest moment for me in my entire career has been when AmiViz was named amongst the 30 Best Workplaces in the Technology sector in the GCC by Great Place to Work.”
Stand-Out Factors
We were intrigued to learn about the unique features of Ilyas Mohammed’s company. So we asked, “What makes your company stand out from all the other businesses in your industry?”
He shared, “AmiViz has been a pioneer in technology, and we were the first enterprise B2B marketplace for cybersecurity in the Middle East and Africa. We have revolutionized the technology distribution industry by automating processes and using AI in our platform to provide a seamless customer experience. The launch of the AmiViz app has further consolidated our position and made us stand out.
On the other hand, we have been acknowledged for introducing advanced niche technologies, which international research organizations highly rate. We have successfully sourced and brought such technologies to the region.”
He continued, “Usually, it used to take 5 years for any successful product launched in the USA to reach the MEA market, but today we have reduced this gap considerably and ensured that both public and private organizations in the region are at par with the best technologies in the world. And we intend to continue to march in the same direction too.”
KPIs For Measuring Business Success
Businesses use different KPIs to measure their success after a definite period. We asked, “What KPIs do you use to measure your business success?”
He replied, “As an enterprise B2B marketplace, our primary focus is customer satisfaction, and we walk the extra mile to ensure that our customers meet their expectations.
Apart from customers, we work closely with channel partners spread across the Middle East and Africa region and technology vendors from across the globe. And in this equation, every partner and vendor has unique requirements and goals. To achieve smooth sailing and meet every vendor and channel partner’s different requirements, we have carefully created a business model that allows our team to align with each partner and vendor to work in the same direction and ensure decent margins for all of us.”
Available Services
To learn more about the business’s current services and ongoing projects, we asked, “Tell us something about your services. What are you working on now?”
Ilyas Mohammed shared, “We are a fully dedicated cybersecurity platform offering multiple products, solutions, and services. To stay ahead of the curve, we provide best-of-the-breed solutions to our customers, and we are now looking at the latest technologies in Cybersecurity, such as Artificial Intelligence, Cloud Computing, Cloud Security, Threat Intelligence, Machine Learning, etc.”
Effective Teamwork
The key to building a successful business is undoubtedly strong bonds among the entire team and encouraging them. We asked, “How do you build trust with your employees and boost productivity without causing burnout?”
He shared, “As mentioned earlier, AmiViz has been named among the 30 Best Workplaces in the Technology sector in the GCC by Great Place to Work. This recognition is a testament to the company’s commitment to its employees’ well-being and job satisfaction.
The company is highly focused on employee engagement and development, which helps us to build trust with our employees. We have implemented several programs and initiatives to ensure our employees feel valued and supported. These include leadership development programmes, mentorship opportunities, and flexible work arrangements that boost productivity without causing burnout.”
Adapting To The Latest Technologies
Another major factor that’s paramount for achieving heights of success as a brand is adapting to the fresh technology and trends of the industry. So we asked, “How do you stay on top of new technologies and trends in your industry?”
He shared, “AmiViz has been a pioneer in technology, and we are also early adopters of technology ourselves. Incorporating the latest technologies, including AI and ML, in our online B2B marketplace and app are the best example of our understanding of technology.
Being in the technology business, we must stay in touch with technology, foresee which technologies will be required shortly, and adopt them ahead of time.”
Connect with Ilyas Mohammed on LinkedIn.
Find AmiViz on LinkedIn or visit https://www.amiviz.com.
