Sara Al Nuaimi has been named as the new Chief Executive Officer, effective immediately, and Najla Al Midfa, the current CEO, has been promoted to Vice-Chairperson of Sheraa by Sheikha Bodour Bin Sultan Al Qasimi, Chairperson of the Sharjah Entrepreneurship Center (Sheraa).
Regarding the shift in leadership, Sheikha Bodour stated: “Najla’s outstanding leadership as CEO has propelled Sheraa to extraordinary achievement. Her elevation to Vice-Chairperson is a testament to her many accomplishments and steadfast dedication to supporting Sharjah’s entrepreneurial community.
Additionally, Sheikha Bodour introduced Sara Al Nuaimi, the new CEO. “Sara brings a wealth of experience and a commitment to leading initiatives that impact Sheraa. She has an impressive track record spanning multiple industries. We have faith that Sheraa will enter a new growth phase thanks to her creative thinking and dynamic leadership style.
The goal of the Sharjah Entrepreneurship Center, which was established in January 2016 in the presence of His Highness Dr. Sheikh Sultan Bin Mohammed Al Qasimi, Supreme Council member and ruler of Sharjah, is to foster the next generation of entrepreneurs and create a world-class entrepreneurship ecosystem in Sharjah.
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