Episode Up features Deyan Dimitrov and Mayur Bommai, the innovative minds behind Laundryheap, revolutionizing laundry services worldwide
In a busy lifestyle, taking care of laundry every day is undoubtedly a daunting task. To make things convenient and offer the feeling of fresh laundry and that too, within a day, the company founders, Deyan and Mayur built Laundryheap.
Laundryheap is a global dry cleaner and laundry service company. Founded in London, by Deyan Dimitrov and Mayur Bommai, the company has branches spread throughout 11 nations and 21 cities. They have become a convenient choice for their clients by picking up their laundry from their homes, dry-cleaning it overnight, and returning it the following day.
The laundry process, like that of Laundryheap involves extensive technology beyond what customers see. The founder, Dimitrov, lets us know that they invest a hefty amount in optimizing everything from order reception to processing. While cleaning methods have remained relatively unchanged for thousands of years, there have been advancements in machinery that they demonstrate in their services.
Redefining The Entire Laundry Space
Customers no longer need to itemize their belongings with the introduction of a new service. Previously, dry cleaners would count items in front of customers, making the process tedious.
To address these issues, a simple solution was devised by Laundryheap, where customers can press a button, have a driver collect their items, and rest assured that all aspects of the cleaning process are managed transparently at the outlets in a seamless manner.
With the ability to schedule pick up and delivery, Laundryheap promises to complete customers’ laundry within just 24 hours.
Laundryheap has five branches in the UAE and nearly 100 worldwide. They collaborate with third-party cleaning providers globally, leveraging their expertise in the cleaning process. By integrating technology and facilitating customer connections, Laundryheap supports the providers, allowing them to concentrate on their core competencies without the need for technology development, customer interaction, or marketing efforts. Laundryheap takes charge of these aspects and enables the providers to excel in their work.
The Backbone Of Laundryheap
The laundry process, like that of Laundryheap involves extensive technology beyond what customers see. Dimitrov lets us know that they invest a hefty amount in optimizing everything from order reception to processing. While cleaning methods have remained relatively unchanged for thousands of years, there have been advancements in machinery that they demonstrate in their services.
Tracking and transparency is key for Laundryheap. The drivers scan a QR code upon arrival, verifying the correct location and scanning all orders. Additionally, servers capture images of the laundry and location during scanning. This procedure allows customers to get live updates on their items’ status via the Laundryheap app. Once the laundry is finished, the drivers scan it out again to ensure the process ends smoothly.
Laundryheap has five branches in the UAE and nearly 100 worldwide. They collaborate with third-party cleaning providers globally, leveraging their expertise in the cleaning process. By integrating technology and facilitating customer connections, Laundryheap supports the providers, allowing them to concentrate on their core competencies without the need for technology development, customer interaction, or marketing efforts. Laundryheap takes charge of these aspects and enables the providers to excel in their work.
A New Wave: Incorporating AI
As a tech-first company, AI plays a big role in Laundryheap’s ability to streamline its operations. Bommai explains, “We utilize AI technology in our business for various purposes. One example is the use of AI to ensure proper handling of laundry items. If a driver receives items in a plastic bag instead of a Laundryheap bag, an error occurs. To address this, the driver is instructed to transfer the items to a Laundryheap bag to guarantee safety during transportation.”
AI plays a crucial role in this process, as it verifies the correct placement by analyzing pictures taken by the driver. This AI system has a high level of confidence in recognizing the desired bag. Another application of AI is reminding customers to return the bag their items came in, such as hangers, so that they are reminded of our service and can reuse it in the future.”
Opting For A Customer-Centric Approach
While the core service of Laundryheap remains the same across the countries in which they operate, Dimitrov shares with us the importance of adapting to varying local demands.
The founders notes regarding UAE-specific trends, “Surprisingly, many customers in the UAE even request to have their socks and underwear ironed.”
Expansion Of The Company’s Reach
Alongside operating their laundry services for personal laundry, Laundryheap also serves in the B2B niche. Laundryheap is a substantial industry that caters to various establishments like Airbnbs, restaurants, bars, and hairdressers.
Although it’s easy to overlook the laundry needs of such places, including washing napkins, tablecloths, and chef’s uniforms, the company serves them with equal efficiency. For Airbnb agencies managing multiple apartments, Laundryheap is the go-to solution for all their laundry requirements.
Future Plans For Laundryheap
Laundryheap is expanding, entering new markets, acquiring companies strategically, increasing its user base, and continuing to develop technology. Despite the workload, the future looks promising for the company.
The firm operates in major global financial hubs such as London, Dubai, Singapore, Paris, and New York. They have also successfully grown in smaller cities. The company’s future expansion plans include Latin America, Asia, and Australia, which the founders considers promising markets with ample opportunities.
Conclusion
Laundryheap is revolutionizing laundry services with its seamless and transparent platform. Users can easily have all their laundry done with just a click. Outsourcing to Laundryheap guarantees efficient and hassle-free cleaning, making it a smart alternative to owning a washing machine at home.
The Founders of the company, Deyan, and Mayur, have big plans for their business and are optimistic that their organization will be able to redefine the way the laundry industry works.
Learn more about how Laundryheap stances in the current market through their feature on the UAE business channel Episode Up, hosted by Evan Evaldas Vilius, Video Producer and Director.
Follow Deyan Dimitrov on LinkedIn.
Follow Mayur Bommai on LinkedIn.
Find Laundryheap on LinkedIn and visit their website https://www.laundryheap.ae/
Follow Evan Evaldas Vilius on LinkedIn.
Find more business interviews on Episode Up’s official YouTube.
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